Diploma in Digital Marketing Specialist Co-op

• Bachelor

  Degree

• English

  Language of instructions

• 1 year

  Years of study

• Full-time

  Study mode

• Canada, Toronto

  Location

"This one-year Co-op diploma focuses on marketing, advertising and campaign management. It is powered by Digital Marketing Institute (DMI). Upon completion of the program, you will receive a Digital Marketing Associate Certificate from DMI. Build a sound marketing strategy using research, understand the PPC marketing model, and make the most of social media to thrive in our evolving digital world. Learn from guest speakers and gain hands-on co-op experience for in-demand transferable skills. Enjoy 5% discount if you pay your fees in advance. Start online, finish on campus. In this program, you will be primed to acquire inudstry-recognized certificates and learn to: Develop digital advertising campaigns such as presentations, websites and social media, brochures, reports and newsletters Make use of tools such as WordPress, HTML and CSS, Google Ads and Google Analytics Learn to improve your writing and create content for promotional purposes Plan and implement a successful marketing strategy to position a brand and maintain its reputation and build a website Conduct surveys to identify the interests and concerns of key stakeholders Build, optimize and analyze PPC campaigns on Google Ads and Bing Ads"