International Business

• Бакалавр

  Образовательный уровень

• Английский

  Язык обучения

• 3 года

  Продолжительность обучения

• Очная

  Форма обучения

• Литва, Каунас

  Локация

International Business is a programme that reflects the market needs; is based on a module principle that ensures the interdisciplinarity of studies, flexible learning environment, enhancing the role of students in the study process, encouraging their independence, activity, responsibility for the study results, integrating practical and self-study assignments; doing one semester internship in business companies. The programme is orientated towards problem teaching, formation of students’ systemic approach, socially responsible and ethical business. Students of the programme will study in a higher school or do one semester internship in a business company abroad. The aim of International Business study programme is to teach future international business managers to analyse international business environment, communicate and cooperate with foreign partners and customers, apply business management principles and provisions of international business regulations by planning and organising international business activities in the company or its department. Therefore, International Business programme should be chosen by self assertive, result-oriented, communicative people who like working in teams, are responsible, confident, who are not afraid of challenges and risks. Moreover, this programme is aimed at creative people who are not familiar with words, such as “can’t” or “impossible” It has an opprotunity to choose these specializations: E-Business Organization – students will learn to organize and manage e-business. The study programme focuses on the use and application of modern IT tools for business creation, expansion and development. Such specialists are in high demand in the labour market. It is very important to know and follow legal regulations in e-business, therefore, students will also study the legal environment of e-business. Study subjects: E-services, E-marketing, E-business Legal Environment, Business Projects, E-business Platforms and Tools, Management of Social Accounts and Websites, Investment and Risk Management, Business Ethics. International Marketing Management is aimed at creative, communicative and organized people. Success in foreign markets is guaranteed not only by high quality of goods or services, fast and cheap service, but also by effective marketing. While studying the subjects of this specialization, students will find answers to questions on how to find the most favorable foreign market, correctly choose the form and time of entry, use their competitive advantage, to respond quickly to changing trade conditions, etc. Study subjects: Marketing Management and Planning, Brand Management, International Market Research, Business Ethics, Direct and E-marketing, Content and Social Media Marketing, Management of Communication Measure, Consumer Behavior. Steps for admissions, its requirements, etc., can be found https://www.kaunokolegija.lt/en/application/