Bachelor of Digital Marketing

• Бакалавр

  Образовательный уровень

• Английский

  Язык обучения

• 4 года

  Продолжительность обучения

• Очная

  Форма обучения

• США, Мидленд

  Локация

The Digital Marketing minor will to prepare graduates for understanding the business-marketing needs in a digital landscape. With an emphasis on analytics, Internet-based tools and technologies, and cutting-edge digital marketing strategies, graduates with a minor in digital marketing will have the knowledge and skills needed to: Describe comprehensive digital marketing strategies to meet the needs of overall marketing objectives and drive business results. Analyze digital marketing channels to identify which are appropriate to support marketing strategies. Measure and analyze digital marketing initiatives using web and data analytics. Create digital products using a variety of software and tools.