International Business and Emerging Markets

• Bachelor

  Degree

• German

  Language of instructions

• 3.5 years

  Years of study

• Full-time

  Study mode

• Germany, Muelheim

  Location

Combining a strong education in business administration with key skills for analysing emerging markets, this programme is for future business leaders with a global outlook. It is practice-oriented, interdisciplinary and international, featuring plenty of opportunities for students to go abroad and collect first-hand experiences in countries such as Brazil, Russia, India and China. The undergraduate programme in International Business and Emerging Markets at Ruhr West is more than a regular business degree. In addition to acquiring basic knowledge in the standard areas of business administration, students obtain key skills for acting successfully in the global arena. They become familiar with the economic geography, policies and legal frameworks of the emerging markets (most importantly the BRIC countries). They do market research and learn how to use international marketing tools. In addition to English, language training is offered in Chinese, Spanish, Portuguese and Russian, and students acquire intercultural communication skills to navigate the daily business of a multi-national corporation. This degree programme begins both in winter and summer semesters!