M.A. Marketing Management (60 or 120 ECTS Credits)

• Master

  Degree

• English

  Language of instructions

• 2 years

  Years of study

• Distance

  Study mode

• Germany, Berlin

  Location

Marketing is a great career path with diverse opportunities. With the IU Master of Arts in Marketing Management, you’ll gain an overview of the field and dive deeper into key areas. Modules in consumer behaviour, marketing research, social media marketing and more will transform your skills. A mix of theory and practical knowledge will sharpen your management expertise. You’ll learn to analyse marketing spend, use digital analytics, strengthen online presence, and fine tune search engine marketing. Start or boost your career in an industry that's in demand across the globe. With IU, you can study 100% online with digital learning materials and top quality support. Academic Requirements: - Completed degree from a public or officially recognised university/higher education institution in relevant field. - At least a “satisfactory” or Grade C equivalent earned in your previous degree. - Your undergraduate degree should be worth 240 ECTS credits. If you are lacking ECTS credits from your previous studies, you can demonstrate professional work experience for your online degree instead. Professional Experience: For some 60-ECTS master programmes, you will need to have achieved one year of professional work experience before starting your studies. English Level: - Proof of English skills. - If English is your native language or you graduated from an English-speaking school/university, you do not have to prove your English skills.